SMS

Anna Szerb
INSEAD

Anna Szerb's research explores the influence of sustainability-oriented goals on firms’ organizational design choices, competitive strategies and growth. In one of her research streams, she studies how the organizational design choices of firms, which have social mission-driven goals, influence their ability to scale from a conceptual perspective; she then experimentally test complementary organizational governance mechanisms that can support coordination of effort towards the social mission. As her experimental setting, she uses both online labour platforms as well as field experiments. In a different research stream, she assesses how different roles non-focal firms play in sustainable industry ecosystems influences their performance using survival analysis.