Angela da Rocha is Associate Professor of Marketing and International Business at the Pontifical Catholic University of Rio de Janeiro (PUC-Rio) and Director of NUPIN, the Center for International Business Research. Before joining PUC-Rio, she has been a faculty member at the Federal University of Rio de Janeiro for 30 years before she retired, where she was the Dean of the Coppead Graduate School of Business two times. She obtained her PhD from IESE Business School, Spain. She has nine books published in Brazil and numerous articles in international and Brazilian journals including Entrepreneurship and Regional Development, Entrepreneurship Theory and Practice, Journal of International Entrepreneurship, Journal of International Business Studies and International Marketing Review. She is a member of CIMaR, the Consortium for International Marketing Research, and one of the top researchers in the area of Business Administration in the ranking of the National Council for Scientific and Technological Research (CNPq).